Dancehall deejay Ojukwu “Ninja Kid” Simpson continues to display upward mobility becoming one of the new voices of world renowned brand, Guinness latest promotional campaign. This is after appearing at the 2012 staging of the ‘Best of Both Worlds’ concert in St. Lucia, followed by energetic performances at Kiprich Birthday celebration and Charles Chocolate Dancin Dynamite competition.
For island-wide campaign dubbed ‘Guinness Greatness In The Streets’ the Kid signed on for a series of audio commercials that will become viral in the streets and airwaves over the next three months.
According to Guinness, the promotion is aimed at creating positive connection and associations with the brand and consumers in their community bars on their terms.
“Equipped with a powerful voice and new resurgence we believe Ninja Kid has the ability to convey the message we want to get across to our consumers.” – Guinness representative Jermaine Bibbons stressed.
This is the second time the artiste has partnered with a major brand following last December’s Digicel Ra-pa-pam-pam Christmas promotion.
Meanwhile, Ninja Kid has been working assiduously promoting his latest medley video for the singles, ‘Have Nuh Gal Like We/ Tongue Ring Shot’ and is expected to release several singles for the upcoming Easter and Summer season courtesy of Darkcide International, Markus Records, DJ Smurf, TJ Records and Truck-Back Records among others.
WATCH VIDEOS ::
Ninja Kid – Have Nuh Gal Like We / Tongue Ring Shot (official)
Ninja Kid Performance at Best Of Both Worlds 2012 (St. Lucia)
LISTEN AUDIO ::
Ninja Kid & Blak Ryno – Gwaan Pree (Darkcide Int. / Freeze Prod.)
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